Modern Madness
The Luminal Standard | Why Bio-Industrial Lighting is Essential
"To control the light is to control the frequency of the mind." - The Luminal Directive Bio-Industrial Lighting is the use of high-intensity, frequency-specific light to optimize neural performance. Standard…
Top Unpackings
The ‘Karma-Police’ Brain | Why You Blame Victims for Their Misfortune (The Just-World Hypothesis)
The Just-World Hypothesis is the cognitive bias that leads people to believe…
The Confidence Trap | Why Ignorance Feels Like Mastery
"I know that I am intelligent, because I know that I know…
The ‘Tribe-First’ Brain | Why Smart People Believe Irrational Things (Identity Protective Cognition)
"We are not primarily rational; we are primarily rationalizing." — Robert Cialdini…
The ‘Self-Sabotage’ Loop | Why You Know What to Do But Can’t Do It (Akrasia)
"Knowing what is good is not enough; we must also apply it."…
Latest Modern Madness
The ‘It’s Always Them’ Brain | Why We Judge Others Differently From Ourselves (And What It Says About Us)
You're stuck in traffic, fuming. The driver in the next…
The ‘Lagging Browser’ Brain | Why Multitasking Makes Your Mind Buffer
You’re in the thick of it | writing an important…
The ‘Burnout Pretender’ Brain | Why You Think You’re Fine (Until You’re Not)
You wake up, slam coffee, crush your inbox, and crack…
The ‘Nothing Will Happen’ Brain | Why We Ignore Clear Warnings (Until It’s Too Late)
The weather forecast blares about an approaching superstorm, urging evacuation.…
The ‘Someone Else’s Problem’ Brain | Why We Don’t Always Help (Even When We Want To)
You’re walking down a busy street, absorbed in your thoughts.…
The ‘Fact-by-Repeat’ Brain | Why Hearing a Lie Often Makes It Feel True
You scroll through your feed. A sensational claim pops up.…
The ‘Fact-Proof’ Brain | Why Evidence Makes People Believe Things Even More
You're armed with undeniable proof. Charts, graphs, expert quotes, direct…
The ‘Autonomous Shopaholic’ Brain | Why Your Smart Car Might Be Your New Debt Collector
You just got the latest autonomous vehicle. It drives itself,…
The ‘Digital Confidant, Economic Villain’ Brain | Why AI Therapists Might Give You a Glitch
You just got the news | your job, the one…
The ‘What If I Miss Something?’ Brain | The Psychology of FOMO (And How to Unplug Without the Anxiety)
You’re sitting at home, trying to relax. Your phone buzzes.…